Epson Teams Up with Top Designers to Create Innovative Visual Solutions
Seiko Epson Corporation, a projector manufacturer, said it challenged top designers from three major cities to come up with exciting ideas for its latest projectors. The purpose of the project was to tap in to the creativity of the designers and generate ideas for Epson's new LightScene EV-100 series. The company is strongly committed to driving visual communications innovation and creating outstanding visual experiences and a natural visual communications environment for every aspect of business and lifestyles.
The LightScene series are new 3LCD laser projectors designed to expand Epson's presence in the signage and lighting sector. Epson asked 15 designers from London, New York, and Tokyo to come up with new solutions that help bring exhibitions to life and enhance customer experiences. Epson then selected four excellent ideas from the more than 50 outstanding proposals generated in the project.
Of the four selected, one in particular was relevant for the hospitality industry: Interesting Shadow. Based on a concept by Yolanda Cao Shiyuan, Designer, Tokyo – Interesting Shadow is meant for restaurant bars. The concept combines interactivity with an element of reactive content, adapting to individual environments to display real-time information about drinks, special offers and even table reservations – creating unique, versatile spaces that foster conversation.
"Epson's new projector helps to merge the digital and physical worlds," said Richard Collier, creative director of The One Off. "The ability to project onto any surface, including products and the surfaces surrounding them, helps bring displays to life in ways that were not possible before."
All of Epson's concepts, including the Interesting Shadow, will be demonstrated at Booth 1-H90 at ISE 2018 to be held in Amsterdam, RAI, Netherlands, from February 6 to 9.
See the link below to watch a video that showcases the outline of the project: