The parent company of Chili's Bar & Grill and Maggiano's Little Italy has been working to further increase its capabilities in advanced analytics and data science.
Integration will enable the RMS to seamlessly and automatically provide OTA Insight’s hotel clients with the most accurate real-time price suggestions, as market conditions change.
Attribute-based selling would allow hotels to meet guest expectations and generate additional revenue, however, it faces on major hurdle: the fragmentation of back-end technology platforms.