Virtual Reality

Air Canada to Open Pop-Up Restaurant with VR

Guests of Poutinerie by Air Canada can "take off" on a flight through a VR, on-board experience.

Half of Consumers Prefer to Shop at Retailers with AR or VR: Study

One-third of retailers plan to use virtual and augmented reality in three years

Restaurants with Unique Event Spaces Now More Easily Found by Event Planners with Visual AI Help

Splacer partners with Syte to revolutionize the space search and matching experience.

Alaska Airlines Brings VR to In-Flight Entertainment

Alaska Airlines said it is the first carrier to bring SkyLights’ new Allosky Cinematic VR entertainment to North American airspace.

How AI, VR and IoT Is Changing the In-Room Guest Experience

Technology is redefining the guest experience and doing its best to make the guest feel "at home."

Hotel of the Future

Solving the paradox of high-tech, high-touch service and personalized experiences.

By integrating digital content, hospitality companies can engage consumers and increase conversation rates. This article from fishbat, a full-service digital marketing firm, explains 3 ways how restaurants and hotels can take advantage of digital content and AR. AR, or augment

HT EXCLUSIVE: Best Western COO Chats with HT About Its VR Staff Training Program

Best Western began using VR to train staff on how to react to real-life situations in 2016.

7-Eleven Adds In-Store AR Football Experience

C-store partners with Postmates to offer home delivery of gameday favorites.

VDroom Offers Hotels Gamification as a Way to Engage with Customers

The 360°/VR Gamification Platform enables brands to create interactive coupons and vouchers within a VR gam environment.

HT EXCLUSIVE: Choice Hotels Talks to HT About Its Use of VR Tech at GBTA 2018

Travel managers were able to experience brand enhancements for business travelers "first hand" with VR tech at its booth.

Marriott Chats with HT About Its New AR Mobile App Portal to Paradise

Hotel discusses why it chose AR tech and how it hopes it will enhance the guest experience and improve bookings.

Marriott Launches AR App to Help Guests Explore Caribbean, Mexico Resorts

Potential guests can "walk" through each property and have 360-degree views of everything around them.

Disney Files for VR Technology Patent

Theme park is developing a moving floor to enhance VR