Virtual Reality

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Virtual Reality

A collection of news, articles and other featured content about Virtual Reality.

7-Eleven Adds In-Store AR Football Experience

C-store partners with Postmates to offer home delivery of gameday favorites.

Hotel of the Future

Solving the paradox of high-tech, high-touch service and personalized experiences.

The 360°/VR Gamification Platform enables brands to create interactive coupons and vouchers within a VR gam environment.

Travel managers were able to experience brand enhancements for business travelers "first hand" with VR tech at its booth.

Best Western began using VR to train staff on how to react to real-life situations in 2016.

Hotel discusses why it chose AR tech and how it hopes it will enhance the guest experience and improve bookings.

Theme park is developing a moving floor to enhance VR

Hoteliers were keen on keeping tabs on competitors' implementation of next-gen tech.

Potential guests can "walk" through each property and have 360-degree views of everything around them.

Brand’s far-reaching customer care efforts result in all-time record Net Promoter Score.

How the honeygrow + minigrow technology strategy supports rapid growth in an experience-fueled industry

Restaurant can centrally manage and power the Jurassic World VR attraction at 110+ locations thanks to VRcade AMP’s cloud-based architecture

VeeR VR partners with Dianping to release the 360 Black Pearl Restaurant Manual.

2018 will see a rise in C-suite positions revolving around guest feedback, virtual reality and online marketing that leverages actual guest experiences.

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