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Two out of Three Hotel Guests Prefer Text Messaging

Text messaging can be an effective platform for hotels to increase guest satisfaction and collect valuable data. Despite the simplicity of SMS technology, deploying a text engagement solution requires a robust and feature-rich platform that is purpose-built to drive sustainable operational improvements. In this Executive Insight Q&A, the CEO of Benbria Corporation, Andrea Baptiste, provides best practices for text and mobile engagement success. Sponsored
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