News Briefs

Shipley Do-Nuts, one of the nation’s largest do-nut brands, is offering guests its first loyalty program, Do-Happy Rewards, at all 340-plus locations. 

Everyone who joins the program will instantly be awarded two free signature glazed do-nuts. Do-Happy Rewards members earn five points for every $1 they spend to unlock rewards that range from free do-nuts and kolaches to Shipley merchandise and 99-cent coffees. The more points reward members earn, the higher their membership level, leading to more exclusive offers and discounts. The app also allows for easy, streamlined online ordering for pickup or delivery.

• Shipley Do-Nuts Finds Efficiency & ROI With SynergySuite

“We began testing Do-Happy Rewards in early 2023 in our company-owned shops, and it was well received, with strong initial sign-ups and positive consumer feedback that told us there’s a real appetite for the program,” said Shipley Do-Nuts CEO Flynn Dekker. “With this launch, we can thank our devoted guests the best way we know how – with free do-nuts, merch and other menu items – while offering simpler online ordering and driving business for our franchisees.”

As of Sept. 1, Do-Happy Rewards had more than 40,000 members who are spending 60% more than non-loyalty members. Rewards members also visited about twice a month as the program rolled out. 

The new loyalty program is the latest of many tech upgrades for the 87-year-old brand as it plans to nearly double in size over the next five years. It has also launched a new website, rolled out online ordering and third-party delivery, and implemented a digital training platform. The company recently opened new territories for development in Indiana, Kansas, Kentucky, Missouri and Ohio and is actively recruiting franchisees in Colorado, Oklahoma, Florida and throughout the Southeast. 

Domino's Pizza Inc. introduces its new and improved loyalty program. 

Domino's Rewards offers loyalty members even more opportunities to earn and redeem points across its corporate and franchise store locations. Domino's enhanced rewards program allows customers to:

• Earn points for less
  • Loyalty members will now earn 10 points on every order of $5 or more
• Redeem points for even more menu items – and earn free Domino's after just two orders
  • Members can redeem a variety of points for more menu items:
    • 20 points: A free dipping cup, a 16-piece order of Parmesan Bread Bites or a 20 oz. drink
    • 40 points: An order of Bread Twists or Stuffed Cheesy Bread
    • 60 points: A medium, two-topping pizza; pasta; Oven-Baked Sandwich; or a 3-piece order of Chocolate Lava Crunch Cakes
• Earn more rewards
  • Loyalty perks are now even better, as members will have exclusive access to member-only deals, special discounts and opportunities to earn bonus points!

"We are thrilled to give the brand's loyal customers additional ways to earn free Domino's items more often," said Mark Messing, Domino's vice president of digital experience and loyalty. "At a time when most brands are scaling back their loyalty programs and making it more difficult to earn and redeem points, Domino's is doing the opposite. We want to make it easier to reward our customers and give them more options so they can get rewarded faster."

Marketing a LTO 

From now until Oct. 22, 2023, rewards members can take advantage of a limited time offer to redeem 20 points for a free order of Domino's new Pepperoni Stuffed Cheesy Bread, which is normally a 40-point redemption, in celebration of the product's recent launch. 

Shiji, a global hospitality technology innovator, has partnered with IPORT, an award-winning manufacturer known for enhancing the usability of iPads and iPhones, to introduce an all-in-one software solution for hotel restaurants. This collaboration will provide hoteliers with a seamless combination of a tablet and payment device to maximize their F&B operations.

The integrated iOS and payment device solution simplifies guest service for hotel restaurant servers, providing them with an effortless tool to cater to their guests' needs. As a certified Apple partner, Shiji and IPORT guarantee exceptional performance and reliability. Hoteliers can choose from multiple device options, including iPad Pro, iPad Mini, and iPhone, ensuring flexibility and compatibility with their operations.

“IPORT products are built around modularity and flexibility that empower our hospitality customers to do more with the iOS platform. We are thrilled to partner with a leading iPad and iPhone cloud PMS and POS platform provider like Shiji,” said Chris Lawson, Head of Partnerships, IPORT. “We look forward to innovating with Shiji in disrupting legacy, monolithic providers who have limited the industry from harnessing the power of iOS and mobility. The future is bright, and the possibilities are endless with IPORT, iOS, and Shiji.”

"The partnership with IPORT is a significant milestone for Shiji in our commitment to provide innovative technology solutions for the hospitality industry," said Ryan King, Senior Vice President of Shiji in the Americas. "By combining our expertise with IPORT’s hardware solutions, we empower hoteliers to streamline restaurant operations and deliver exceptional guest experiences. This collaboration represents another step forward in our dedication to driving success in the Americas, and globally."

The tablet and payment device solution seamlessly integrates with multiple payment gateways, allowing hoteliers to choose the system that best suits their needs. By simplifying the payment process, it reduces operational complexities, minimizes errors, and saves valuable time and resources for hoteliers.

Cracker Barrel Old Country Store  introduces Cracker Barrel Rewards. Members of the unique program can earn Pegs (like points) through restaurant or retail purchases and redeem them for rewards.

Plus, members can enjoy more of what they love from Cracker Barrel with Birthday, Anniversary and Surprise Bonus Rewards, and one-of-a-kind digital experiences just for being a member.

Earn Pegs toward Rewards

The program is inspired by Cracker Barrel's iconic and beloved peg game. Members earn Pegs on qualifying purchases made at all Cracker Barrel locations, on CrackerBarrel.com and in the Cracker Barrel app for every dollar spent, including to-go, delivery, catering and retail merchandise.^* The program is free and easy to join, and members receive a complimentary Barrel Bite appetizer just for signing up. To enroll, guests can visit any Cracker Barrel location nationwide, the Cracker Barrel app or CrackerBarrel.com.

Starting Sept. 25 and through Nov. 6, Tims Credit Card holders can get up to $10 back on transit fares every Monday when they use their card to tap onto a transit system that accepts Metrolinx's Presto contactless payment.

"We're so excited to be partnering with Metrolinx and some of the largest public transit systems in Ontario to give Tims Credit Card holders the opportunity to save money on their transit fares every Monday for a limited time," said Markus Sturm, Senior Vice President of Financial Services and Digital at Tim Hortons.

Loyalty Pays

Fans can apply for the Tims Credit Card through the Tim Hortons app and once approved, immediately can  their card to Apple Pay or Google Pay and be ready to get up to $10 off on transit fares on their Monday commute with this offer.

• 78% of customers want to receive discounts from a restaurant’s or hotel's loyalty program, according to, according to HTs 12^th annual 2023 Customer Engagement Technology Study.

Cardholders can also earn 5 Tims Rewards Points per dollar spent on their transit purchases. Points can be redeemed for more free coffee, beverages and food at Tim Hortons restaurants as a way to help fuel their Monday commutes.

Mews, a hospitality cloud, released the Mews Data Snap, a real-time measure of hospitality’s performance during the summer of 2023 (June, July, and August). The report also compares this year’s data to summer 2022 to pinpoint how the hospitality sector is changing.

Based on data from Mews partners worldwide, the Mews Data Snap unpacks hospitality’s performance across five key areas: occupancy, ADR and RevPar, online check-ins and upsells, and additional bookable spaces. 

For the North American market in particular, key findings include:

• Travel continues to move in a positive trend: average occupancy for summer 2023 was 62%, up 5% YOY. June was the best-performing month, while August saw the highest percentage of rooms occupied.
• Increased rates didn’t deter consumers from traveling this summer: ADR and RevPAR saw clear, positive movement despite little change in occupancy. ADR rose 9% YOY ($25) to an average of $294, in part due to inflation among other factors. RevPAR saw a significant increase of 14% YOY ($22) to $178, including on average $30 higher in June YOY. 
• Travelers continue to embrace the convenience and instant gratification of online check-in and upgrades: while the number of guests utilizing online check-in remained relatively the same YOY (nearly 20%), more guests upgraded their reservations via online check-in, as upselling increased 31% YOY to $51 per upgrade. Top upgrades include early check-in, pet fees, late check-out, breakfast, and drinks or food upon arrival. 
• Non-room revenue is proving to be an excellent diversification strategy: nearly 20% of hotels in North America are selling additional bookable spaces to day guests and visitors (such as parking lots and meeting rooms), a 69% increase YOY, with average revenue generated per space increasing 22% YOY (an average of $362 extra per reservation). Monthly additional bookable service revenue more than doubled YOY. 

“It’s easy to talk about hospitality trends based on what we feel is happening, but there’s no substitute for real data,” said Matt Welle, Mews CEO. “Not only can we see that people continue to return to travel, but the data shows that hoteliers are embracing the idea of hybrid hospitality and a more creative use of spaces and reaping the rewards.”

To get the full picture of this summer’s performance across Mews hotel partners worldwide, download the Mews Data Snap: Summer 2023.