News Briefs

Phenom today released its State of High-Volume Hiring: 2025 Benchmarks Report, which analyzed 101 companies on their maturity and use of artificial intelligence (AI) and automation technology to hire frontline, hourly, seasonal and high-turnover roles across Retail, Hospitality & Travel, Healthcare & Pharmaceuticals, Manufacturing, and Transportation & Distribution. While many have started adopting and implementing AI and automation to attract and hire best-fit candidates efficiently, the audit revealed only 32% demonstrated widespread adoption — indicating challenges in managing fluctuating workforce demands amid competitive labor markets.

Failing to optimize high-volume hiring processes can lead to missed talent goals, increased operational costs, and reduced employee engagement and market responsiveness. Enterprises that automate critical hiring tasks — such as job discovery, interview scheduling and screening – are significantly reducing the time and cost of onboarding new employees while enhancing candidate experiences and productivity for hiring teams.

Where Organizations are Failing to Optimize Hiring Processes at Scale

• 99% of companies did not offer the opportunity for a candidate to record answers to interview questions with video one-way interviews
• 95% of Manufacturing companies did not give qualified candidates the option to schedule an interview right away or within minutes of completing an application
• 83% of Healthcare companies did not allow candidates to upload a resume in the chatbot to help find the best job opportunities
• 82% of companies did not allow a candidate to complete the application in a chatbot or SMS conversation
• 79% of Transportation & Distribution companies did not use assessments to screen frontline candidates

How Organizations are Adopting Technology for High-Volume Hiring

• 65% of Hospitality & Travel companies allowed a candidate to complete the application without creating a username and password — twice as many companies as in other industries that offer this feature, and nearly four times more than Retail companies
• 54% of Retail and Hospitality & Travel companies ranked Advanced or Transformational on the Maturity Matrix, leading the way in overall scores and maturity
• 40% of companies had a chatbot on their career site
• 20% of Retail and Hospitality & Travel companies allowed qualified candidates to automatically schedule an interview

Recommendations to Improve Hiring at Scale

The High-Volume Hiring report provides actionable insights, industry benchmarks and recommendations for all organizations to improve. It also explores the impact of AI and automation in modernizing recruitment efforts, reducing friction in the hiring process, attracting higher-quality talent and ultimately achieving greater operational efficiency.

Recommendations for organizations just getting started include implementing:

• AI-Powered Resume Screening: Drastically reduce the time spent manually reviewing resumes by implementing AI-powered screening tools that automatically assess applications against pre-set criteria and prioritize qualified candidates in the hiring process.
• Automated Interview Scheduling: Automated scheduling tools enable candidates to self-select interview times that fit their availability, speeding up the hiring process and reducing scheduling conflicts – allowing companies to fill frontline roles faster, especially during busy seasons.
• Chatbots for Candidate Engagement: Deploy AI-powered chatbots to handle initial candidate inquiries, determine the best fit based on location and experience, answer frequently asked questions, and guide candidates through the application process to improve engagement and reduce drop-off rates without human intervention.
• Mobile-Friendly Applications: With many frontline applicants applying to jobs on the go, implementing mobile-optimized, easy-to-navigate applications that don’t require a username and password and include AI-driven form suggestions enhances the candidate experience and increases completion rates.

“Not enough organizations across sectors including transportation, manufacturing and healthcare are rapidly adopting AI and automation — this must change if they want to gain a competitive edge during next year’s hiring rush, or risk their bottom line,” said Bill Venteicher, Sr. Director, Product Marketing at Phenom. “Fortunately, the tools they need to get there exist, and our High-Volume Hiring report provides insights companies can immediately act on to meet their goals for hiring at scale.”

To read the State of High-Volume Hiring: 2025 Benchmarks report, download here. 

With Phenom, candidates find and choose the right job faster, employees develop their skills and evolve, recruiters become wildly productive, talent marketers engage with extreme efficiency, talent leaders optimize hiring processes, managers build stronger-performing teams, HR aligns employee development with company goals, and HRIT easily integrates existing HR tech to create a holistic infrastructure.

ezCater announced a new partnership with Crumbl, the nation’s fastest-growing dessert company. Workplaces across the country can now order Crumbl’s fan-favorite cookies on ezcater.com and the ezCater app for meetings, celebrations, and everyday moments at work

A recent ezCater survey found that 76% of US workers enjoy small treats during work at least once a week and 30% indulge daily, with cookies as one of their top three treats. With ezCater's nationwide reach, Crumbl franchisees can now reach more high-value customers and further capitalize on the demand for treats in the workplace.

“Joining forces with ezCater will not only satisfy the cravings of workplaces but also give our franchisees new sales opportunities within their local communities,” said Grace Chadwick, Chief Operating Officer, Crumbl. “This partnership presents a tremendous opportunity for Crumbl to diversify and expand our off-premise channel by bringing our iconic cookies to new business customers everywhere."

Crumbl franchisees will have access to ezCater’s Catering Growth Platform, which is designed to help restaurants get valuable, incremental catering orders and manage their catering operations. The platform combines online ordering and catering management software with reliable delivery solutions and award-winning customer service. 

“We know that Crumbl’s iconic pink box of cookies will be a hit in workplaces. In fact, in our recent survey, workers told us that cookies are one of their top 3 treats at work,” said Kaushik Subramanian, Chief Revenue Officer, ezCater. “We're excited to help this fan-favorite brand scale their catering operations, and reach workplace customers across the US.”

ezCater is making it easy this holiday season for customers to find holiday specials and gift items from popular restaurants for their workplace gatherings. 

Traverse Automation is pleased to announce the launch of HotelEase, an advanced platform designed to simplify and streamline inventory management for hotels. This solution directly addresses the challenges of manual updates and communication with channel partners, giving hotels a faster, more reliable way to manage availability, including critical stop and open sales updates, and ensure seamless, accurate information flow to all partners.

Managing inventory updates has traditionally been a time consuming process, often involving countless manual adjustments and inconsistent formats, which can lead to misunderstandings and booking errors. HotelEase aims to eliminate these challenges by providing hotels with a central platform that automates updates, allowing clear and consistent communication with channel partners.

What is included with HotelEase?

Hotels can set up their company within HotelEase, set up custom email templates, and easily manage contacts and mailing lists, ensuring that channel partners receive updates in a consistent, professional format every time.

HotelEase’s easy to use calendar allows users to manage stop sale updates using natural language, simplifying scheduling and significantly speeding up the process, whether for a single update or multiple adjustments.

With full control over communication, users can customise each email’s look and feel to ensure clarity across all channel partner communications, while HotelEase’s email monitor and dashboard offer real time visibility on inventory updates and track progress across all properties under management.

With HotelEase, hotels can now feel confident that their channel partners are always up to date with the latest availability, allowing teams to focus on delivering exceptional guest experiences rather than being weighed down by operational complexities.

HotelEase will be fully developed by 12th December, poised to transform how hotels manage their inventory and connect with channel partners. 

Check out the video demo here: https://vimeo.com/1026071463

Rosen Hotels & Resorts announced that Frank Santos will be the company’s new Chief Executive Officer. A leading philanthropist in his own right, Santos’s promotion comes one week after Founder and President Harris Rosen’s death at the age of 85.

Santos is no stranger to Rosen Hotels & Resorts. In 1985, Harris Rosen personally recruited and hired Santos to become his trusted Chief Financial Officer (CFO), a job Santos started in January of 1986 and held for almost 39 years. Santos would later add vice president to his title as he and Rosen worked side-by-side growing Rosen Hotels & Resorts into a worldwide hospitality leader and the southeast’s largest independently owned hotel chain. Currently, the company has more than 4,000 associates and operates seven Orlando-area award-winning hotels: Rosen Inn International, Rosen Inn closest to Universal, Rosen Inn Pointe Orlando, Rosen Inn Lake Buena Vista, Rosen Plaza, Rosen Centre, and the largest of all of the properties, Rosen Shingle Creek. Also under the Rosen umbrella are RosenSure, an insurance agency, Millennium Technology Group, multiple foundations and the Rosen Aquatic & Fitness Center.

“It is an honor. I will always be grateful for the privilege to lead this great company that Mr. Rosen poured his heart and soul into building for 50 years,” Santos said. “I do not take this responsibility lightly, and I promise to continue the amazing work in our industry and in our community which Mr. Rosen started,” Santos added.

Santos and Rosen also worked together to form the Tangelo Park and Parramore preschool programs, which annually provide children from those underserved communities free preschool to get a head start on their education. After graduating from high school, students are awarded college and vocational scholarships covering tuition, room & board and books. To date, hundreds of students have received Rosen scholarships and the preschool programs have been lauded nationally as game-changers.

Santos also worked tirelessly with Mr. Rosen creating the award-winning RosenCare, a comprehensive healthcare program providing every associate amazing wellness benefits at affordable prices, with no deductibles and 90% of all prescriptions, including insulin, available at zero cost to the associate. He also helped Rosen with the formation of the UCF Rosen College of Hospitality Management, the Adam Michael Rosen Foundation and saved what is now the Rosen Aquatic & Fitness Center twice from sure destruction.

Santos is well-known for his community service and his philanthropy, receiving the 2023 Kenneth F. Murrah, Esq. Award as Central Florida’s Outstanding Philanthropist. Santos currently serves on the Dr. Phillips Center for the Performing Arts Board of Directors, as an Emeritus Board member for the Orlando Shakes and the Orlando Family Stage and as a Diman Bengal Foundation Board member. He has previously served on the boards of directors at the Orlando Philharmonic, Canine Companions, The American Cancer Society and Runway to Hope.

Santos has also earned Certified Hospitality Account Executive (CHAE+) and Certified Hotel Administration (CHA+) designations. He is also the past president of the Hospitality Financial and Technology Professionals ((HFTP) and has received the group’s Paragon award.

Epson's  new TrueOrder™ Kitchen Display System (KDS) is now available on select hardware from Elo. TrueOrder KDS is an affordable, simple and easy-to-install kitchen display system for restaurant workflow needs and is available on the Elo I-Series with Linux touchscreen computer and Elo Backpack   Linux PC for touchscreens.

Ideal for quick-service restaurant (QSR) and small-restaurant environments, the easy-to-use KDS solution digitizes kitchen operations to help enhance productivity, from food prep to order fulfillment. Offering several features to help boost kitchen experiences, including custom views for the kitchen, expediter and customer-facing stations – all with intuitive touch control – the availability of TrueOrder KDS on Elo devices gives customers more opportunities to easily digitize kitchen operations.

“Elo has a long history of providing rugged, industrial-grade products designed to withstand the demanding environments of commercial kitchens. Our unified architecture enables restaurants to unite tableside ordering, POS, self-service and food preparation within a single hardware line up,” said Kristin Roubie, director, Business Development, Elo. “Our new partnership with Epson complements our offerings to create an intuitive, out-of-the-box KDS solution that will greatly benefit fast-paced quick-service restaurants.”

Adding to Epson’s existing TrueOrder KDS offerings from Microtouch and Logic Controls, this partnership with Elo gives customers more options for implementing the intuitive and robust TrueOrder KDS software. TrueOrder KDS is easy to set up and can be customized to fit a kitchen’s workflow with easy-to-use, browser-based configuration utility.  The system can support as many as nine stations throughout the kitchen, to help ensure order information is handled by the right station.

“There is an increased need to optimize kitchen efficiency, especially managing orders coming from a wide range of third-party ordering and delivery apps,” said Tessa Kohl, product manager, Epson America, Inc. “We are excited to partner with Elo to add TrueOrder KDS to their existing options of robust solutions that can withstand the hard environment of kitchens.”

For more information about TrueOrder KDS, visit www.epson.com/kds.