Toast for Cafes & Bakeries is a new solution designed to help cafes, coffee shops, and bakeries add new revenue streams, speed up service with faster workflows, meet guests where they are, and grow their business. Catering Online Ordering and Restaurant Retail are among the new features that cafes, bakeries, and all other restaurant types Toast serves can benefit from using. Toast for Cafes & Bakeries builds on recent launches from Toast that introduce functionality tailored for specific restaurant categories, such as last year's releases of Toast for Quick Service and Toast for Hotel Restaurants.
Approximately four out of five small to medium-sized cafes and bakeries derive a portion of their sales from catering—generating 12 to 32 percent of their revenue from this channel, according to a recent Toast survey. Available in Toast’s Catering & Events Pro module, Catering Online Ordering helps cafes, bakeries, and other restaurants customize their digital ordering experience to fit their catering operations. This provides a frictionless online ordering experience, making prep for large orders easier, and expanding Toast’s digital ordering capabilities to enable restaurants to continue growing their off-premise revenue streams. Restaurants can set separate hours of operation for the catering business, longer lead times for large orders, and even order minimums. Staff can also easily prep for big orders, creating printable pack sheets and prep lists, and tracking catering orders through a shared calendar.
“As a bakery, Toast has been a game-changer,” said Steven Rennau, Director of Operations at Toni Patisserie & Café in Hinsdale, Illinois. “With Catering Online Ordering the entire team saves time. It gives us a bit more control as we can set longer lead times and higher minimum order size. In addition, we were able to roll out an entirely new category of ‘Celebration Cakes’ —we’re talking about $150-$175 cakes coming in online.”
Restaurant Retail—a unified foodservice and retail POS system
For many restaurants, including cafes, coffee shops, and bakeries, food service and retail go hand in hand. Guests may want to get a bag of coffee beans, a branded mug, or other curated goods with their morning latte. Restaurant Retail provides a unified foodservice and retail platform on a single account, giving restaurants like cafes, coffee shops, and bakeries the power to use merchandise, dry goods, and other items to build their brand and cater to their customer base. Restaurants can easily and efficiently manage their barcoded inventory, providing tools that allow them to create and update inventory across multiple locations, generate and print barcodes, and auto-calculate mark-ups to help optimize margins. Restaurant Retail is purpose-built to allow retail items to flow throughout Toast products such as its POS terminals, online ordering, and kiosks, enabling restaurants to seamlessly manage both the foodservice and retail elements together.
Additionally, Toast for Cafes & Bakeries allows restaurants to:
- Input complex orders easily and quickly with Open View: Open View simplifies order-taking by displaying items and modifiers all at once, a critical innovation for establishments with a high volume of highly configurable menu items. Staff taking complicated coffee orders, for example, can input a guest’s exact preferences in any order on a Toast POS terminal via the new layout according to the natural flow of conversation.
- Reduce chaos at the pickup counter with Order-Ready Boards: Toast’s new Order-Ready Boards allow staff to share the status of an order on a guest-facing screen within the restaurant. Instead of staff calling out to guests that their latte is ready, cafes, coffee shops, and bakeries can uplevel the order pickup experience.
- Reward guests for becoming regulars with Item-Based Redemption and Offers: Coming this fall, Item-Based Redemption lets cafes and bakeries configure menu items as rewards, allowing guests to redeem a free item in exchange for loyalty points. Toast’s new Offers feature lets staff create wow-moments for guests by designing custom promotions like Buy One Get One deals or half off pastries after 3pm. With these out-of-the-box tools, cafes, coffee shops, and bakeries can now easily keep regulars coming back without having to devote time and resources to build features like this on their own.
- Be the heart of the community with Fundraising: The Toast Fundraising feature allows restaurants to pick their favorite non-profit to support and gives guests the option to round up their check to the next dollar and donate the difference. To maximize impact and contributions, this can be surfaced to guests on several Toast products, including Toast Flex terminals, Toast Go handheld devices, Toast Online Ordering, and the Toast TakeOut app.
Learn more about Toast for Cafes & Bakeries.