New Software to Aid CKE Investments
CKE Restaurants, Inc. announces that it has licensed and will employ software solutions from geoVue throughout its network of more than 3,000 restaurants in 43 states and in 13 countries. CKE operates regional brands in quick-service and fast-casual dining, including the Carl's Jr., Hardee's, La Salsa Fresh Mexican Grill, Green Burrito and Red Burrito restaurant brands.
"geoVue will help us prioritize new markets, determine how to lay out franchise territories in each of them, prioritize our remodeling program for existing stores and ultimately give us a rapid return on our investment," says Rich Buxton, executive vice president of real estate development for CKE.
The company recently licensed geoVue's solutions to help prioritize in which existing stores it should invest additional capital as well as the number, type and location of new stores it should build.
"geoVue will help us prioritize new markets, determine how to lay out franchise territories in each of them, prioritize our remodeling program for existing stores and ultimately give us a rapid return on our investment," says Rich Buxton, executive vice president of real estate development for CKE.
The company recently licensed geoVue's solutions to help prioritize in which existing stores it should invest additional capital as well as the number, type and location of new stores it should build.