New Build Restaurant Eradicates Cell Signal Issues with DAS

Managed by Menin Hospitality, Red Ginger is part of a new construction eight-story, mixed-used facility in Miami’s South Beach area, located at 800 First Street. As it often happens in new construction, the physical materials used in the First Street project – namely the metal and concrete – inhibited cellular reception on the job site. The issue was detected by Red Ginger staff as they were planning for the grand opening; with media and local dignitaries invited, having no cell service during the upcoming gala would result in a PR disaster.
In 2014, Menin Hospitality installed RoamBOOST at its property The Gale, also in South Beach. Based on a successful implementation and all cellular issues having been eliminated at The Gale, Menin Hospitality’s VP of IT Seth Wasserman called the RoamBOOST team once again for the First Street location. RoamBOOST uses an exclusive technology and a network of highly efficient antennas to enhance in-building cellular coverage for all carriers. This solution defeats one of the most complex challenges that hotels face today by enhancing the local geography’s coverage inside the building. This ensures that all mobile calls and data communications are conducted successfully.
“This eight-story development project on First Street was a much larger undertaking than The Gale, but we had complete confidence that RoamBOOST would get the job done,” Wasserman said. “RoamBOOST is not a complex systems; there aren’t a lot of moving parts that we need to worry about. As experts in their field, we knew they would identify the problem and get it fixed quickly.”  
Form & Functionality
The RoamBOOST installation team proactively outfitted the infrastructure of the building – ground to roof – and strategically planned where wires and antennas would need to be installed prior to walls going up and rooms being completed. Focus was placed on Red Ginger, as it was the first tenant to occupy the ground level. Once the infrastructure for the restaurant was complete, RoamBOOST continued equipping subsequent floors with the relevant equipment. Floors two and three are allocated for parking; floor four is office space; floors five through seven are designated as private residences, and the top floor features a rooftop patio/deck.
“The RoamBOOST team worked meticulously, accommodating for the aesthetics of every square inch of the property,” Wasserman said. “There’s a lot of movement in this building with people milling about the restaurant, cars moving in and out, and several residents using a host of mobile devices. If there was a dead spot in any location of the building, RoamBOOST found it and fixed it. The team worked alongside the building contractors, and never got in the way. The installation went like clockwork.”
Future-Proofing a Signal Solution
Today, with Red Ginger and the parking levels open, half of the First Street development project is complete. “The RoamBOOST team has done as much as they can do, and we couldn’t be happier,” Wasserman said. “When we have a question, we get an immediate response.”
RoamBOOST is its modularity solution, meaning the antennas are placed in the areas of any building where they are needed today, and if enhanced coverage is required elsewhere in the future, properties can simply add more nodes. In the hotel and restaurant environment, RoamBOOST makes it easy for hotels to achieve guest loyalty and attract new prospects. It also helps to make employees’ and managers' jobs easier, as they can now stay connected to each other and to customers via mobile devices, even in remote areas such as a basement.
The First Street project and Red Ginger restaurant installation are prime examples of the exceptional capabilities of the RoamBOOST technology and the dedication of its team.
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