The world has changed. And the hospitality industry has drastically changed as well. We cannot carry on conducting business the same old way while making the same mistakes. We need to adapt to our new environment in order to be efficient, successful, profitable while attracting new talent.
Many things that we’re doing now (the way we build our teams, the way we approach customer acquisition, the way we segment our business, the way we forecast, etc.) are done out of habit. But do we really understand why we’re doing these things in this particular way? Is this optimal and does it actually drive ROI and improve operating efficiencies? Does the new reality dictate a new approach? Can we do better?
We need to ask ourselves these questions critically so that we are able to truly understand our behavior and take a very different, more optimal approach, to ensure that it corresponds with the new Hospitality 2.0 model.