AHG Implements Single Platform PMS

The De Vere Collection, operated by AHG Hotel Group, announces that it will install Newmarket International's suite of software system solutions to automate online, central and property-based sales, catering, and events operations throughout its 58 properties.

"Implementing Delphi Multi-Property Edition to create a single sales platform for all our hotels will enable De Vere Collection to solidify its branding, allow instant cross-selling of all properties and deliver advanced online booking services to close more business," says Mark Kemp, director of revenue and distribution for De Vere Collection.

Previously, both Verve Venues and De Vere Hotels & Leisure were operating Delphi Multi Property Edition. The De Vere Collection will bring both hotel groups under one company and merge its Delphi environments into one operational database. The De Vere Collection will also install Delphi BI, MeetingBrokers, DirectBook and eProposal.

"We are leveraging advanced online technology to capitalize on the increased use of the Internet by meeting planners. Our strategy is to expand De Vere Collection's meeting sales business, and Newmarket provides the tools we need to achieve that objective," explains Kemp.