To capitalize on these new business realities, hotels should aim to provide seamless meeting and conference room experiences that offer easy-to-use technologies across platforms and encourage repeat bookings.
Embedded into Choice Hotels booking platform, the new tool streamlines group room block management for small and simple events, while expanding planner engagement and booking options.
Many operators across the industry remain fixated on improving guestroom revenue, but as M&E business picks up, it’s important to remember that function space can present greater earning potential overall.
The Show reached an important milestone prior to its opening, when it sold every available vendor space on the expo floor, a rare achievement for a first-year event of this size and scope.
With digital twins, planners can now explore multiple possibilities virtually, significantly reducing the need for physical prototypes and wasteful iterations.