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Vantage Point

When it comes to hotel marketing strategies, email remains an effective tool and a fairly inexpensive one at that.

Key considerations for enabling mobile options for customers who want self-service

Peter Cryan

When senior leaders at Arby’s were investigating various innovative strategies for driving growth and profitability, one idea suggested was developing smaller footprint stores in more urban areas, where demographic data suggested more opportunities.  This strategy presented several cha

Moe’s Southwest Grill understands that competitive advantage in today’s business environment includes, in great part, staying on top of technological advancements that enhance the guest experience. This entails always looking for ways to stay relevant to guests.

Pieology positions itself for rapid growth with cloud-based POS rollout.

If you want to define the future of hospitality, you have to constantly find ways to stay ahead of trends and anticipate consumer needs.

Guests don't want to master new technology, so give them the freedom of speech

The CEO of Saint Marc Pub – CafÉ, Bakery & Cheese Affinage, details how the company departed from traditional service methods and instead allows guests to choose how much human interaction they want.

Dickey's Barbecue Pit remains relevant by personalizing offers with geo-focused information.

How Carlson Rezidor Hotel Group combines form and function with its BluPrint interface.

Strategies and best practices to make the most of guest engagement tech rollouts.

Aspen Ski Company advisor shares how hotels, resorts can build a digital strategy that encourages guests to book direct.

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