TrustYou Caters to Chinese Travelers by Offering WeChat Channel in its Direct Messaging Solution

TrustYou announced its latest integration in the multi-channel direct messaging solution included in the company’s feedback platform. In addition to live chat, SMS, email, Facebook Messenger, and Google Messaging, the company has now launched WeChat for TrustYou Messaging. According to TrustYou, 30% of mobile internet time is spent on WeChat, making it China’s most popular communication app. Younger generations of travelers rely heavily on WeChat for researching and planning trips, as well as communicating with businesses. Through WeChat, hoteliers can confirm reservations and check-ins, as well as respond to guest inquiries in real-time.

The set-up for WeChat is hassle-free and can be easily done by hotel users from their TrustYou Messaging account. The WeChat integration enables inbound communication, which means that travelers can establish the interaction with the hotel staff through WeChat and reach out whenever they need assistance or wish to provide feedback. Hotels are advised to promote this new integration and encourage guests to use it while on-site.

Hoteliers use TrustYou Messaging to interact with guests while on-site and request immediate feedback in order to decrease any possible issues and avoid negative post-stay reviews.