Sales & Marketing

Enso Connect Bets on AI as the Future of Hospitality
The guest experience platform has gone all in on OpenAI's GPT-4 and believes hotels will need to embrace AI-driven solutions to stay competitive.
Best Practices for Hotel & Resort Operators for Pool Season 2023
Here are four best practices to help your pool make more money this year.

Customer Experience/Service
Meeting Planners Use Hilton's e-Events to Create Custom Web Pages
Personalized group Web pages created free-of-charge, unencumbered by hotel input or involvement
Customer Experience/Service
Motel 6 is Reborn with Phoenix Prototype
Accor North America announces first Motel 6 prototype in 12 years; new design focuses on style, in-room technologies
Central Reservations
WORLDHOTELS' Revamped Online Efforts Underway
New design aims to bring guests in, enhanced functionality tailors the Web-booking experience in the hopes of increasing online revenues for member hotels
Customer Relationship Management (CRM)
Don't Lose Touch with Your Customer
Mathieu Staat is vice president of Internet and CRM marketing for Accor Hotels, which operates more than 4,000 hotels worldwide across 11 brands.
Sales & Marketing
Tempt Them and They Will Stay
Savvy hotels increase awareness of amenities and services to keep guests on property and boost revenue
Back-of-House / Back-Office
Consider the Source
Is outsourcing right for your hotel or restaurant?
Customer Relationship Management (CRM)
The Customer Connection
A new wave of loyalty strategies are making it easier for operators to attract, retain and drive top-line growth

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