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Sales & Marketing

A collection of news, articles and other featured content about Sales & Marketing.

Consumers' Evolving Expectations: Study

In light of COVID-19, consumer expectations are changing in real-time, according to Market Force Information research. Plus, the most important factor to keep in mind when reopening.

How Restaurants Should Communicate with Customers During COVID-19

Having consistent, regular communication will go a long way in ensuring you don’t lose your customer base.

Powerful STS Cloud Sales Solution Lets Property Teams Cross-Sell Remotely and Verify Room Inventory, Rates and Meeting Space, Track Sales Revenue for Ownership

The partnership is designed to aid hospitality professionals currently engaged as short-term contractors by providing a range of effective sales and leadership training to better prepare them for post recovery fulltime employment.

Hoteliers will be able to use AI to power metasearch advertising.

Bring your restaurant experience into customers’ homes, hearts and minds during the COVID-19 pandemic.

Restaurants nationwide invited to accept takeout orders on June 2nd in support of local food banks – 1250+ restaurants have already joined.

This year's group of honorees, recognized at MURTEC, includes White Caste, Taco Bell and Toast.

Post-CV-19 Hospitality Sales is Not About ‘Social Distancing’

All points of contact are moved onto the mobile phone enabling staff and guest safety.

In this MURTEC keynote, Todd Michaud, Founder & CEO, Power Thinking Media, shared his insights on how AI is being used in restaurants, what’s being done effectively and where the future is headed.

Wondering how to create brand advocates? Start by asking these 3 questions, says Ken Schmidt, former Director of Communications Strategy for Harley-Davidson.

Cambria staff use mobile tech to walk clients through their properties and showcase noteworthy amenities.

By adapting their communication and marketing messages across channels, brands can optimize customer engagement and work to retain customers during these unprecedented times.

When used correctly, marketing AI will help hotels develop promotions that are relevant, effective when customer preferences begin to change and travel resumes.

Solution helps hotels keep in touch with guests, promote services and upsells, and more all through the in-room TV.

Westrum held several different leadership positions at YUM! Brands for nearly 20 years.

While other hotels shutdown and laid off staff, Huazhu continued operating throughout the crisis and was sitting at 62% occupancy as of March 26.

The funding is designed to ensure that Paytronix is on sound financial footing and will continue to provide its restaurant, convenience-store, grocery, and retail clients with the communications tools necessary during the COVID-19 pandemic.

Understanding the three phases of crisis communication will enable hotels to be truly responsive to employees and better prepare them to return to work when this global pandemic ends.

Automated business analysis detects small changes in consumer behavior to foretell larger trends and flag activities that fall outside of the unexpected.

Paytronix offers a full tech stack from a single provider.

In-depth social media sentiment reports can be used by hoteliers as part of a crisis plan to fine-tune marketing campaigns and identify and better collaborate for alternative opportunities.

PCD allows hotel sales teams to easily identify and reach verified contacts with historical event history that matches their property.

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