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Sales & Marketing

A collection of news, articles and other featured content about Sales & Marketing.

REBEL Travel and GP Solutions Launch PropertyVIEW Hotel Content Monitor

PropertyVIEW makes it easier for hotels to proactively audit and monitor the accuracy of hotel descriptive information, amenities, and photos across distribution channels on an ongoing basis.

Playa Hotels & Resorts CEO Discusses How New Tech Is Driving Growth

From upsell tech to a new yield management system, Playa Hotels is working hard to find and manage new revenue opportunities.

The smartphone’s role in hospitality extends beyond room keys, maps and reservations.

Using the app, players can compete in trivia events at any of the 2,600 Buzztime restaurants.

CEO says the market is very interested in RLabs' Canvas Integrated Systems.

ChowNow raised $21 million in its Series C funding round.

QSR Automations marketing team will be honored on June 11 in New York.

Campaign received the 2019 Paytronix Loyalty Award for Marketing Innovation.

Free WiFi access points at restaurants could form a network for measuring store visits.

68% of millennials support raising the minimum wage to $15 an hour, and

Platform to help front desk staff offer upsells that are most relevant to each individual guest.

Fishbowl research says restaurants struggle to collect competitor pricing data.

Database provides restaurants with insights into their customers and competitors.

Tools allow hotel brands and management groups to more efficiently manage guest reviews and communication.

According to Phocuswright, direct bookings accounted for approximately 49% of U.S. hotel and lodging online gross bookings last year.

Because travelers often research travel across hundreds of touchpoints prior to booking, hotel marketers often find it difficult to cater to guest preferences with relevant offers.

Playport's games integrate seamlessly with casino's existing POS systems and digital properties.

"Activate" enables businesses to transform behavioral data into triggers for in-the-moment user experience decision making.

As online ordering continues to expand, it’s essential for restaurants to include a menu on their website.

During HT-NEXT 2019, attendees will learn about the very real impact and ramifications of digital ad fraud as well as how to minimize their risk.

Brands can now assess guest frequency impact of product combinations, pricing and offers programs in real-time.

During HT-NEXT 2019, panelists from Best Western, Choice Hotels, RLH and Caesars Entertainment will discuss how they've made changes to their loyalty programs to better resonate with guests.

Zenreach's proprietary Walk-Through Rate measures when a customer walks into a physical location within seven days after seeing a marketing message online

While 63% of travel and hospitality email sends are targeted to individual customers, hoteliers must be more intentional about understanding their audience and delivering relevant content.

Trumbull & Porter achieved an average marketing click-through-rate of 7%, or 3.5x the industry average after partnering with Zoottle.

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