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Sales & Marketing

A collection of news, articles and other featured content about Sales & Marketing.

Restaurant Rating App Turns Guests into Advertisers

Customers earn money after rating food and sharing their experience with their social network

AAA's Diamond Rating Go Digital

The increased focus on connected technology drove the biggest changes to AAA Diamond guideline revisions

Mobivity Holdings Corp., maker of the  re•currency platform that increases customer visits and spend in restaurant and retail, has raised $5 million via a private financing. The financing was led by Talkot Capital, with participation from certain existing shareholders. Mobivity prov

Best Western’s Watson Ad personalizes vacation planning by providing consumers with travel tips

Kahala Brands creates campaign that leverages survey, A/B test, and target-and-control features to impact franchisee businesses

Reaching diners in the right location at the right time with the offer that will entice them is essential for survival, says ShopAdvisor white paper

Hospitality Technology's parent company EnsembleIQ is acquiring the assets of publisher Lebhar Friedman. The acquisition includes iconic brands Chain Store Age and Drug Store News, as well as the SPECS and X/SPECS events.

Over the Top Cake Supplies uses customer engagement solutions that are integrated into its POS

After implementing ProfitPace, hotel-level sales data is automated, not manually entered

This details four tips that hospitality businesses can use to help keep new customers coming year-round

Since implementing ProfitPace, hotel-level sales data is automated, not manually entered

Hospitality industry veteran has more than a decade of experience  

More Gen Yers are looking for venues for private dining

Allen Cerasani, Leslie Wilson-Lopez and Jesse Marshall bring more than 40 years  of restaurant marketing experience

How modern hospitality companies are integrating social media data into their information gathering processes.

Hotelier says it has landed “one of the most extraordinary sales & marketing minds in hospitality”

Coffee roaster has 75 million customers a month at its 8,000+ U.S. locations.

As VP of marketing, he is responsible for brand strategy and digital marketing

Cachet Boutique NYC leverages HIS platform to communicate brand story while providing the latest in television streaming technology

Irish hotel works with Avvio to create website, digital marketing  

In one year, occupancy increased by 11 percentage points year-over-year and it had the highest RevPAR it had ever experienced with an 11.3% increase year-over-year.

Digital restaurant marketplace brings insights, efficiency to buying, selling and marketing foodservice products

Hoteliers can use these remarketing strategies to increase hotel bookings.

After re-evaluating its competitive set and pricing strategy to better target leisure travels, Hotel Arts increased RevPAR 30% during summer weekends.

Digital marketing company accepts $20 million in funding to bankroll expansion.

For both restaurant owners and guests, technology is changing the dining experience. Did you know that 75% of guests now look up menu info online before choosing a restaurant? This is just one example of the many reasons why it’s essential for restaurateurs to have an active online presence.

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