Sales & Marketing

IT Priorities in 2021: Modernizing Data Systems, Rebuilding Guest Confidence

With many analysts expecting hotel demand to strengthen in 2021, hoteliers need to focus on giving their marketers the right data that will enable them to rebuild trust among guests.

DoorDash's New Marketing Message Emphasizes Offerings Beyond Food

“The Neighborhood” – a TV, digital, and social campaign – will star actor and rapper Daveed Diggs and the Sesame Street Muppets.

Davidson Hotels & Resorts Books $100k in New Event Business for 2021 within Two Weeks

Hospitality management company used Knowland’s group data analytics software to find new sales targets.

6 Ways to Update Your Restaurant's Carryout Packaging

If you're not following these steps already, you are missing several opportunities to build your brand and enhance the customer experience.

Fast Food Ranks Sixth Out of 10 Industries in Brand Intimacy Study

Chick-fil-A Takes top spot, followed by McDonald's and Starbucks.

Contactless Technology Provider Kontactless Sees Strong Hospitality Industry Adoption Amidst COVID-19 Pandemic

Technology drives growth for hotels, venues and restaurants while enabling new service offerings.

Cendyn and Avvio Partner to Power Loyalty for Roomzzz Aparthotels

Following the integration, Roomzzz will be able to benefit from a simplified and centralized loyalty program across their entire enterprise.

HTNG Upcoming Webinar Addresses How to Make Hotel Websites Accessible to the Blind

There are over one billion people in the world with disabilities, and it is estimated that this community has over half a trillion dollars in spending power in the U.S. alone.

Oaky Integrates with AI Chatbot Quicktext

Using the Oaky x Quicktext integration, hoteliers can meet guest needs quickly and easily while abiding by safety regulations and minimizing manual work.

El Pollo Loco Challenges Customers to 'Workout While You Wait' for Delivery

Campaign is on TikTok and leverages fitness and lifestyle influencers.

Burger King Debuts Complete Rebrand

The new digital-first visual branding signals the QSR's "evolution in food quality, sustainability and digital."

Zoox Smart Data Experiences Record Online Traffic Numbers During 2020 Holiday Season

Big data provider enables over 10 million connections from Thanksgiving to New Year's weekend that boost customer targeted advertising capabilities and revenues.

Improve Your Bottom Line by Increasing Direct Bookings and Decreasing OTA Investment

Now is the perfect time to re-think your booking strategy.

The Future Must-Have for Hospitality Marketing: Video

In order to adapt to the changing marketing landscape spurred by the pandemic, hospitality businesses will find video to be a crucial tool for their marketing outreach.

The Evolving Relationship Between OTAs & Independents

The pandemic has highlighted the tensions between the two, but Johnathan Capps, VP of Revenue at Charlestowne Hotels says it doesn’t have to stay that way.

Zoox Deploys Targeted Direct Advertising Channel Abilities for Zoox Media Platform

Innovator of big data customer profile technology integrates with telecommunications providers for even greater efficiency and profitability in creating personalized marketing campaigns.

5 Actions to Make Now to Build Your Hospitality Brand

Brand equity is what really drives loyal customers, the 20% which represents 80% of your hospitality business.

Dog Haus Adds Virtual Brands

Through The Absolute Brands, Dog Haus began offering three delivery-only brands – Bad Mutha Clucka, Plant B and Bad-Ass Breakfast Burritos – at its virtual kitchens and restaurants.

2021: The Future of Marketing is Now

The year 2020 has pushed the world into “2025” and marketers must follow.

Corner Bakery Brews up Q1 Loyalty Promo

Corner Bakery is offering free daily coffee, cold brew and tea for loyalty members through March 31.

Contactless Technology, Increased Privacy Among the Trends Shaping the Lodging Industry

Increased flexibility and sanitation are also poised to characterize lodging industry in 2021, says GlobalData.

Restaurants Line Up Behind Last Minute-Gift Idea: Gift Cards

Curbside delivery of gift cards and e-gift cards are being pitched as the perfect last-minute gift.

Focus Brands Names New Executives

New hires include chief brand officers and new VPs of marketing for Carvel, Cinnabon, Auntie Anne's and McAlister's Deli.

Zoox Smart Data Poised to Continue Rapid Growth in 2021

Provider of big data profile technology bolsters presence in key hospitality, casino and travel markets with the ongoing expansion of its global customer base.

Tech Platform Partners with Chefs to Launch Virtual Brands

Foodhaul partners with Top Chef alum Fabio Viviani to launch two virtual brands.

Restaurant/Bar Games Provider Launches App

For restaurants offering live hosted trivia or bingo nights, Let's Do Entertainment has rolled out a contact-free app that replaces game sheets.