myDigitalOffice (MDO), a hotel data platform, has added InTouch Data (InTouch) to its suite of data and business intelligence solutions. Acquiring InTouch, an Australian-based decision intelligence solution, paves the way for stronger relationships with hotel operators and integration partners globally.
The acquisition of InTouch, an Australian company specializing in decision intelligence for hotels, enables MDO to:
● Strengthen its certified APIs, integrations, and relationships with key solutions providers, including Amadeus, Oracle, Infor, and several others.
● Grow its hospitality intelligence portfolio to include global luxury brands like Accor, Shangri-La Hotels and Resorts, and Jumeirah Hotels & Resorts.
● Accelerate expansion in the Middle East and Asia Pacific global markets.
InTouch, founded in 2001, has developed a user-friendly and accurate platform that captures all of a hotel's revenue streams in one place and helps owners and operators make profitable decisions. "Making business decisions has become much more efficient. And because we now have a greater breadth of data, we’re able to discover new insights and findings, plus look at our business more holistically. All of which help us to reinforce a culture of informed decision-making based on data and insights. Put another way, we now make decisions with confidence." Alex Lee Chief Commercial Officer with the Jumeirah Hotels & Resorts Group.
“Now more than ever, hotel owners and operators are laser-focused on insights that help them drive more to the bottom line,” says MDO CEO Ali Moloo. "Both MDO and InTouch share a common goal of empowering hoteliers with centralized, high-quality, accurate data to make more confident real-time business decisions.”
“InTouch has been connecting siloed data to thousands of hoteliers for more than 20 years,” says Ryan Smith, CEO at InTouch. “We live and breathe hotel data and decision intelligence, and we’re excited about this opportunity to scale by joining the industry’s fastest-growing hotel data platform.”
Focus on Integrated BI Platform
The acquisition of InTouch follows MDO's strategic investment from Cove Hill Partners in January 2022 and following that, the acquisitions of Focal Revenue, a hospitality revenue intelligence software company, and Datavision, a leader in hotel data analytics and business intelligence for luxury resorts. In the past 18 months, MDO has significantly scaled its team of employees worldwide and has made key leadership appointments with a strong emphasis on establishing itself as a trusted partner to hotel groups of all sizes. These successes were recognized when MDO was again named to Inc 5000’s Fastest Growing Private Companies in America, where they ranked #608 overall and #6 in the Travel & Hospitality vertical. In December, CEO Ali Moloo was named a 2022 LODGING Luminary by LODGING Magazine.
"We are proud of the progress we have made and are committed to continuing to evolve and improve our offerings to meet the changing needs of our customers," says Scott Ryan, President of MDO. "We look forward to serving our current and future customers by making data work for hospitality, not hospitality work for data."