NH Hotel Group Revamps Loyalty ProgramProgram offers points, discounts at hotels in 30 countries for its 8.5M members On Marriott’s Innovation HorizonThe company plans to do a phased rollout to get all hotels onto a single reservation system, with the first group of hotels converting in the fall of 2018. Kung Fu Tea Overhauls Loyalty, Digital Program Bruster’s Real Ice Cream Launches App Starbucks Focuses on Digital to Lure in Occasional Customers Coffee roaster has 75 million customers a month at its 8,000+ U.S. locations. Dunkin' Donuts U.S. Names Stephanie Meltzer-Paul Vice President, Digital and Loyalty Marketing Meltzer-Paul will lead the further development of DD Perks loyalty platform and continue the expansion of On-the-Go Mobile Ordering. LevelUp Adds 25 New National & Regional Restaurant Brand Partners Eight of the 25 have launched their guest engagement programs, including brand new mobile apps. Operators Are Struggling to Find Relevance Among Younger Guests that Demand More Personalized Incentives and Experiences Oracle Hospitality report highlights four guest archetypes and the opportunity to capture the trust of emerging generations through deeper interactions and social influencers. Panera Bread Data Breach Hits Millions PII, loyalty card info believed to compromised. The Intersection of Technology & Hospitality Choice Hotels’ new chief technology officer talks about keys to competitive advantage and being synonymous with industry firsts. First Previous 98 99 100 101 102 Next Last
