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Loyalty | Hospitality Technology
Using social media to drive business is no longer a new concept, but when it's used to generate buzz for a brand that hasn't even broken ground yet, that is truly forward-thinking. HT talks to Daniel Kim, founder of Red Mango USA, about how he envisioned a bold new future for frozen yogurt, not only through product development but by creating a digital culture that would appeal to the unique and devoted customers the company was cultivating through social media channels and loyalty programs.
In a rapidly evolving e-commerce landscape, hotels must continually evaluate their websites to remain relevant and convert site surfers into overnight guests. HT offers best practices to optimize websites by combining design basics with technology that integrates social and mobile components.
2013 Restaurant Technology Study In this annual study, HT reveals the latest technology trends that are influencing the food service industry as a whole. The report covers a comprehensive range of topics including: budgets, business health and metrics; investment strategies; top IT department challenges; mobile and social initiatives and plans; POS; payment security and more. The survey's findings show how the industry as a whole is under pressure to enhance the customer experience on the front-end, while still increasing efficiency in the back-of-house.
FCS Teams with OpenWays FCS i-Guest puts Mobile Key by OpenWays into guests' hands, delivering convenient and personalized service while boosting hotels' efficiencies, loyalty and cost savings.
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