Lavu Buys MenuDrive

Anna Wolfe
Senior Editor - Restaurants
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Lavu has acquired MenuDrive, an online and mobile ordering platform for restaurants.

Lavu’s mobile point-of-sale system provides restaurateurs with a comprehensive management platform that streamlines operations and increases revenues. By harnessing MenuDrive’s expertise in the restaurant e-commerce space with Lavu’s mobile point-of-sale systems, the combined companies will be even better prepared to help restaurants succeed in today’s competitive digital landscape.

The pairing of Lavu’s and MenuDrive’s technology platforms will help restaurant owners compete with third-party delivery services, which usually charge a large percentage of the sale. The Lavu-MenuDrive technology platform allows any restaurant to realize increased profits from customer online ordering and food delivery. In addition, restaurants can achieve significant increases in traffic and revenue as a result of more effective marketing and higher brand awareness. The Lavu-MenuDrive technology platform also offers a branded online ordering presence, customized loyalty programs, and marketing automation. In addition, the Lavu-MenuDrive technology platform offers restaurants enhanced analytics, including detailed customer order history, product reports, sales trends, and consumer buying habits, which allow restaurants to stay current with new dining trends and changing customer activity.