Noodles & Company announced a partnership with BetterHelp, the world's largest therapy platform, to offer guests a total of up to $1 million in free BetterHelp online therapy, to guests who have not signed up for BetterHelp before.
Guests can claim a free one-month trial of BetterHelp online therapy services by visiting any of Noodles & Company's 450-plus locations or website from January 4-31, 2023.
"With a culture focused on Uncommon Goodness, we believe that mental wellness starts from the inside out, which is why we're so excited to offer these services at a time when so many people are evaluating their goals for the year," said Stacey Pool, chief marketing officer at Noodles & Company. "I believe that the best thing anyone can do for themselves is to invest in their mental health, and therapy can be an impactful part of that journey."
"We're excited to partner with a brand like Noodles & Company that is as passionate as we are about reducing the stigma around mental health and spreading awareness of equitable and accessible therapy resources," says Alon Matas, president and founder of BetterHelp. "As we begin the New Year, we want to remind people to take care of themselves, and we're providing them with the resources to get started."
Mental Wellness Month and Beyond
Noodles & Company is dedicated to nourishing and inspiring every team member, guest and community it serves by cultivating an environment where everybody can be their most authentic selves. This partnership with BetterHelp delivers on that promise and is a way for Noodles to celebrate and honor the importance of Mental Wellness Month by providing access to quality therapy to its guests and team members. BetterHelp provides professional online therapy via phone, chat and video call and matches members with therapists based on their unique needs and preferences.
An Extension of Employee Benefit
This guest-centric offering is an extension of the longstanding significant mental health benefits that Noodles & Company provides its more than 8,000 team members year-round. Noodles & Company also offers its team members wellness, counseling and other support at no cost to them through LifeWorks. Through this benefit, team members can access 24/7 mental wellness and counseling support; legal support; financial counseling; and much more. Noodles & Company team members are also eligible to claim the free month of BetterHelp services.
Noodles promotes mental wellness inside of work and out. With an understanding that work-life balance is essential to team wellbeing, team members are also afforded on-demand mental health learning opportunities, flexible work schedules, paid sick days, floating holidays and Noodles Resource Groups for LGBTQIA+ and team members of color. Qualified team members can also take advantage of the Balance Bucks program, which grants an annual reimbursement of up to $625 for expenses to help support mental health, such as gym memberships, pet adoption, fitness gear and much more.
"Beyond the extensive benefits we offer our team, we believe in fostering a caring and loving culture where we support each other," said Pool. "One of the many ways we facilitate that care is through the Noodles & Company Foundation, which was created to help improve the wellbeing of team members by being there in times of sudden crisis and providing team members and their families with education opportunities. In 2022 alone, the Noodles & Company Foundation has raised $196,000 for team members in need."
Throughout the month, guests can claim their free trial for therapy with BetterHelp by checking their physical receipt or confirmation email for redemption details. After the free trial is complete, guests can choose to either continue their BetterHelp membership on a paid subscription basis or cancel their membership.