• 2024 Lodging Technology Study: Digital Transformation & ROI

    The results of our annual lodging technology survey provide exclusive data and actionable insights hoteliers and tech leaders need to navigate the year ahead, including:hoteliers’ honest attitudes and expectations around guest- and -employee-facing technologies; IT budget outlooks and allocations in the coming year; top tech initiatives and the business drivers inspiring them; top tech challenges — and solutions; and how to get real about tech ROI.
    2024- Lodging Tech Study
  • 2023 Lodging Technology Study: Embracing Mobility & Self-Service

    This year's study demonstrates renewed optimism around technology budgets, enthusiasm for research and development, increased concern over persistent labor challenges, and significant investments in the technology that guests demand.
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